iPhone X, which marks the 10th anniversary of the device, costs Rs 89,000 for a 64 GB model
After
facing a lacklustre response to iPhone 8 and iPhone 8 Plus globally,
including in India, Apple has now placed its bet on successful delivery
of "super premium" iPhone Xthat aims for a scheduled arrival on November 3.
In
the past few days, several media reports have claimed that Apple is
facing a huge supply gap primarily for two reasons: difficulties in
assembling the new facial identification software and 3D camera, and
"off the charts" pre-orders for iPhone X after the Apple fraternity
didn't make the expected beeline for iPhone 8 and 8 Plus.
The
scenario suggests that people will have to wait long before they can
grab an iPhone X. Analysts have already warned that the stock on hand is
scarce, owing to constrained supply of key iPhone X components. The
advanced depth-sensing camera system in iPhone X requires parts that
only a few manufacturers can produce.
The
iPhone X, which marks the 10th anniversary of the device, costs Rs
89,000 for a 64 GB model and Rs 1.02 lakh for the 256 GB variant.
According
to Tarun Pathak, Associate Director, Mobile Devices and Ecosystems,
Counterpoint Research, supply issues will have three main implications
for Apple.
"Either
the demand for iPhone X will shift to subsequent quarters or some part
of the demand will be absorbed by iPhone 8 series if supply is delayed
for long. In both the cases, it won't have much impact on Apple as its
user base will remain within the iOS ecosystem," Pathak told IANS.
However,
there is another scenario - where an Android premium user who wishes to
shift to iPhone X decides instead to upgrade within the Android
ecosystem due to unavailability of iPhone X. (more)
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