Toyota has been one of the worst impacted among automobile companies in the country after the recent ban on sale of Diesel cars with engines larger than 2,000cc in the National Capital Region (NCR). Such sudden changes in legislation are bad not only for it but for the overall sector, Akito Tachibana, the new managing director at Toyota Kirloskar Motor, tells Alnoor Peermohamed. Edited excerpts:
The recent ban on diesel cars with engines larger than 2,000 cc in Delhi/NCR has taken a toll on Toyota. How is the company looking at mitigating the impact?
The current impact is almost eight per cent of the total sales for Toyota in India. Not only have we and our suppliers been impacted but also the dealers in Delhi. They've lost 60 per cent of their sales because they can't sell the Innova or Fortuner; both models have only diesel engines. We hope that in the next Supreme Court hearing, this ban is removed. Automobile companies need long-term strategies, as it takes four years or more to develop a vehicle.Read more.
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